Classic horror movies captivate us with scary themes, haunting figures, mysterious voices, or shocking twists. Surprisingly, these same elements play a role in modern marketing technology. Just as horror films lure us into suspense and anticipation, today’s … [Read more...] about Marketing Just Got Scarier this Halloween!
How Robot Companions can be Marketing Machines
Tesla recently unveiled its latest “Optimus” robots, which were shown dancing, talking with individuals, and even playing rock-paper-scissors. While the main application of this technology is to be a friendly companion, it can potentially become a powerful AI … [Read more...] about How Robot Companions can be Marketing Machines
How AR Can Minimize Fashion Waste
🗑️Did you know? Almost 92 million tons of clothes end up in a landfill annually! A major contributor is the influencers who persuade consumers to purchase these garments in the first place. As influencers’ impact on purchasing behaviour grows, so does the volume of … [Read more...] about How AR Can Minimize Fashion Waste
Set a Destination for Advertisement Central!
Ford Motor Company recently announced its patent application to bring in-car advertising to drivers. It works by using data such as driving conditions, location, speed, etc., and turns it into ads via the in-car systems. We believe that this advertising approach … [Read more...] about Set a Destination for Advertisement Central!
A Million Friends, Endless Advertising Opportunities
A wild social network, SocialAI, recently launched. It's like Twitter, but you're the only user, and millions of bots respond as if they're real. We gave it a try, and it’s pretty surreal. The instant you post, you see dozens of realistic responses from the … [Read more...] about A Million Friends, Endless Advertising Opportunities