Dr. David Rice is Associate Professor of Marketing at the Schulich School of Business at York University in Toronto, Canada. He has published extensively in scholarly journals and has presented his research at conferences in over 20 countries. Over the past 35 years, Dr. Rice has provided market research services and consulting to both Fortune 100 and 500 companies. His consulting experience includes successful market research projects for Microsoft, Intel, Dell, Procter & Gamble, General Mills, Ford Motor Company, Eli Lilly, Canon and the World Bank.

Dr. Rice was the Founder and President of SurveySite Market Research in Toronto. SurveySite was one of the early companies conducting online market research. SurveySite was sold to ComScore in 2003. Today, Dr. Rice continues to teach and offer market research consulting services to companies in Canada and Worldwide.

Martin Waxman, MCM, APR, writes a popular Digital Marketing Trends newsletter, conducts AI research and leads digital and AI training workshops. He’s a LinkedIn Learning instructor, adjunct professor at the York Schulich School of Business and associate director of the Future of Marketing Institute.

Martin also co-founded two agencies, is president of a consultancy and a member of the Institute for Public Relations Digital Media Research Center. He regularly speaks at events across North America. Martin received the Institute for Public Relations Best Master’s Thesis Award in 2019 and the Canadian Public Relations Society’s Outstanding Achievement in PR Award in 2020. He has a Master of Communications Management from McMaster-Syracuse Universities.

Jessica Trasolini is an undergraduate student at the Schulich School of Business, specializing in Marketing. Her experience in customer service, social media, and banking has fueled her enthusiasm for marketing. Jessica is passionate about discovering innovative marketing solutions and staying up to date with the latest trends in digital marketing. She is committed to creating marketing strategies that resonate with today's consumers.

Shauhard Bhandari is a Bachelor of Business Administration candidate at the Schulich School of Business, specializing in business analytics and finance. He has a passion for coding and data-driven problem-solving. With a keen interest in AI & Machine Learning, he is curious to learn about its applications in various industries, such as tech, finance, & marketing. Outside professional work, his interests include bouldering, hiking, & good food.

With a Bachelor of Commerce from the University of Guelph and over three years of industry experience in content and digital marketing, Jenna Aiello is growing her knowledge of how emerging technologies will shape the future of marketing. Currently pursuing a Master of Marketing at the Schulich School of Business, Jenna thrives on creative projects that enable her to combine strategic thinking with fresh ideas and develop innovative marketing strategies.

Angelina Ayres is a graduate student at the Schulich School of Business, completing her final semester in the Master of Business Analytics. With a double degree in Engineering and Business Administration, Angelina carries a diverse background, from automotive industries to financial research. Her passion for Marketing, Cybersecurity, and Technology is what impulse her to explore innovative solutions, merging business, data, and security.

Sohana Rashid Arthi is a Master of Marketing student at the Schulich School of Business interested in how AI transforms traditional marketing strategies. With prior experience in data-driven roles, she combines analytical skills with a passion for innovation in marketing. Sohana actively seeks opportunities to explore the intersection of technology and marketing, aiming to develop impactful strategies that align with the evolving industry trends.

Nazila Chowdhury is currently pursuing a Master’s in Business Analytics (MBAN) at the Schulich School of Business. She has over a decade of experience in market research, guiding Unilever, PepsiCo, and Nestlé with data insights. Nazila is passionate about understanding what drives consumer behavior and how technology, especially AI, is transforming marketing strategies. Her research and analytics background inspire her interest in exploring AI's role in enhancing personalized, data-driven marketing.

Christina Stewart is a Master of Marketing candidate at the Schulich School of Business with a strong interest in brand management and emerging marketing technologies. As a Brand Ambassador for Evanov Communications, Christina is pivotal in driving brand development and increasing audience engagement across multiple platforms. Passionate about artificial intelligence and marketing innovation, she is dedicated to using her expertise to build meaningful connections between brands and their communities.

Taunya Tansey is a Master of Business Analytics (MBAN) candidate with a strong background in data analysis, finance, and digital strategy. She combines expertise in business operations, quantitative modeling, and visualization to deliver impactful results. Taunya uses analytics to develop effective strategies, optimize processes, and deliver measurable success in digital transformation.