As product discovery shifts from search engines to AI assistants, the question is: Where should marketers actually show up? Is it Google Reviews? Yelp? Reddit? Or somewhere we’re not even thinking about yet? The reality is, we don’t fully know. It keeps … [Read more...] about Are Customer Reviews Becoming AI’s Source of Truth?
World Models and the Future of Marketing
When you accidentally knock a glass off a table, you know exactly what's going to happen. … [Read more...] about World Models and the Future of Marketing
Are AI-Generated Images Actually Yours?
A recent legal development is raising an important question for marketers using generative AI. … [Read more...] about Are AI-Generated Images Actually Yours?
Can Retail Spaces Adapt To Consumers In Real Time?
That possibility is becoming a reality as AI assistants begin interacting directly with spatial analytics data. … [Read more...] about Can Retail Spaces Adapt To Consumers In Real Time?
Virtual Influencers Could Reshape Influencer Marketing
Virtual influencers are becoming a bigger part of the marketing conversation in 2026. The top 5 most popular AI-generated influencers you should follow today are: … [Read more...] about Virtual Influencers Could Reshape Influencer Marketing