In my Future of Marketing class at the Schulich School of Business - York University, students create AI-generated images for public service campaigns. One student, Erika Wassilko, created a visual supporting bee conservation for Pollinator Partnership Canada. They … [Read more...] about Identifying Hidden Biases in AI Images
Marketing to Gen Alpha
What if social media were no longer an option for reaching Gen Alpha? 📱 As more countries introduce age-based restrictions on social media for younger audiences, marketers may need to prepare for a future where traditional social platforms play a much smaller role … [Read more...] about Marketing to Gen Alpha
Canva’s Latest State of Marketing AI Report
AI has entered the marketing workflow and changed the stakes. What began as a push for speed and efficiency is now reshaping creativity, consumer expectations, and brand trust. … [Read more...] about Canva’s Latest State of Marketing AI Report
The Future of Marketing May Live Beyond Smartphones
What happens when ads leave your phone… and enter your glasses? 👓 Mark Zuckerberg believes that smartphones may eventually give way to smart glasses. Whether that prediction arrives in five years or fifteen, it raises an important question for marketers. … [Read more...] about The Future of Marketing May Live Beyond Smartphones
Could Robotaxis Become the Next Ad Channel?
A driverless car creates something marketers love: inescapable attention.🚘 Tesla’s Cybercab is not only changing transportation. By removing the driver, it turns every rider into a passenger with more time, fewer distractions, and a digital environment around them. … [Read more...] about Could Robotaxis Become the Next Ad Channel?