According to a recent report by the Financial Times, Meta plans to expand the use of AI-generated “characters” within its platforms. These characters come complete with bios, profile pictures, backstories, and the ability to engage with real users. Last year, … [Read more...] about Meta’s AI Avatars: Clever or Creepy?
Is AI the New Face of Retail?
Imagine a customer service experience where the agent not only understands your needs but anticipates them, offering solutions before you even have to ask. According to a recent report by Accenture, we're on the brink of a retail revolution! Generative AI is … [Read more...] about Is AI the New Face of Retail?
Marketing Wrapped 2024: Your Year in Review
As the year wraps up, it’s the perfect time to reflect on the key marketing trends that have changed the industry. From AI-powered tools to immersive experiences, this carousel explores the innovations and strategies driving change and setting the stage for what's … [Read more...] about Marketing Wrapped 2024: Your Year in Review
Will Marketers Have To Pay For Focus Groups?
With advancements in AI replicas, marketers can develop synthetic personas that eliminate the need for human participants in focus groups or A/B testing. A Stanford University and Google study trained AI models to create virtual replicas of participants using just … [Read more...] about Will Marketers Have To Pay For Focus Groups?
Holiday Shopping Simplified: No Crowds, No Stress, Just Clicks
Ready to start Your Christmas shopping this Black Friday? Amazon’s new virtual shopping portal makes it easy to skip the crowds and shop from the comfort of your home! 🛍️ 𝐖𝐡𝐚𝐭’𝐬 𝐄𝐱𝐜𝐢𝐭𝐢𝐧𝐠? • Explore a 3D display room featuring holiday products. • Click on … [Read more...] about Holiday Shopping Simplified: No Crowds, No Stress, Just Clicks