With advancements in AI replicas, marketers can develop synthetic personas that eliminate the need for human participants in focus groups or A/B testing. A Stanford University and Google study trained AI models to create virtual replicas of participants using just … [Read more...] about Will Marketers Have To Pay For Focus Groups?
Holiday Shopping Simplified: No Crowds, No Stress, Just Clicks
Ready to start Your Christmas shopping this Black Friday? Amazon’s new virtual shopping portal makes it easy to skip the crowds and shop from the comfort of your home! 🛍️ 𝐖𝐡𝐚𝐭’𝐬 𝐄𝐱𝐜𝐢𝐭𝐢𝐧𝐠? • Explore a 3D display room featuring holiday products. • Click on … [Read more...] about Holiday Shopping Simplified: No Crowds, No Stress, Just Clicks
Say Hello to the AI That Really Gets You
🤖Launching in 2025, friend is an AI-powered wearable device designed to be the best friend you never knew you needed. Unlike an "imaginary friend," Friend provides real-time responses directly to your mobile device, ensuring you’re always connected. 🤝 Whether you … [Read more...] about Say Hello to the AI That Really Gets You
Marketing Mascots Reinvented- Christmas with Coca-Cola
The Coca-Cola Company has launched its "Create Real Magic" campaign for the holidays, featuring the iconic 1931 Coca-Cola Santa Claus brought to life with AI. Users share their favourite holiday memories in a short conversation, and Santa uses AI to transform those … [Read more...] about Marketing Mascots Reinvented- Christmas with Coca-Cola
Marketing That Speaks to Your Senses
Marketing today goes beyond just what you see or hear—it’s about engaging all your senses, from touch and taste to even smell! Check out this carousel to discover how leading brands are using sensory experiences to redefine their campaigns and break traditional … [Read more...] about Marketing That Speaks to Your Senses