Meta just launched the Ray-Ban Meta Display Glasses that feature a full-colour digital display and a wristband that lets you control the screen with subtle hand movements. … [Read more...] about Everything You See is Data, and Meta Just Claimed Your Feed
How AI is Stealing Your Website Clicks
Marketers have always used clicks to measure website performance. However, AI-generated search results, aka “zero-click searches”, mean customer discovery often ends without a single website click. … [Read more...] about How AI is Stealing Your Website Clicks
The Future of Snapchat Ads? You Wearing Them
Snap Inc. has launched its new generative AI lens, letting users create custom filters from prompts. With a simple descriptive sentence, users can experiment with new outfits and looks. But what if brands could add their own products and logos to this feature? … [Read more...] about The Future of Snapchat Ads? You Wearing Them
Meet the Future of Marketing Institute’s Fall 2025 Team
The Future of Marketing Institute is pleased to welcome our newest team of Marketing Specialists: Afif Fiyadh, Ali El-Komy, Nashia Hussain, Rawan Al-Atout, and Simone Pimenta. And we'd like to congratulate our recently promoted Managers. … [Read more...] about Meet the Future of Marketing Institute’s Fall 2025 Team
What’s On Our Radar?
The Future of Marketing Institute is more than a research think tank. We're a community. And we keep in regular contact with past and current interns. Each summer, we host a reunion where we come together to catch up and of course, talk about the future. … [Read more...] about What’s On Our Radar?