Have you heard? There's a new marketing podcaster on the scene ... your brand. Now, before you say you don't have the time or resources to create and produce your own audio content, it turns out you do. And it's available free through Google's NotebookLM. If you … [Read more...] about A ‘Deep Dive’ into AI Podcasts
The Rise of Lazy Robots: A Smarter Future for Marketing
As robots get "lazier," they’re becoming smarter, improving their ability to process information efficiently. This concept, known as lazy robotics, allows robots to prioritize critical tasks, reducing energy consumption and enhancing overall performance. But what does … [Read more...] about The Rise of Lazy Robots: A Smarter Future for Marketing
Walmart Brings Retail to Your Remote with Fubo
Walmart is taking on a new connected TV (CTV) ad format called "The Triple Play," launched by Fubo to integrate branded content into their streaming platform. The Triple Play format takes over Fubo’s home screen by combining a branded banner, a customized … [Read more...] about Walmart Brings Retail to Your Remote with Fubo
Digital Displays: The Key to Cutting Through Retail Advertising Clutter
Traditionally, grocery stores have relied on cardboard displays, banners, and shelf signs to promote products. We are now beginning to see digital screens overtaking the traditional end caps, kiosks, cooler screens, and banners in grocery retailers, and this is just … [Read more...] about Digital Displays: The Key to Cutting Through Retail Advertising Clutter
Amazon’s Alexa Gets Smarter
Amazon is preparing to launch the improved version of Alexa in October. The new Alexa is upgraded with Anthropic's Claude AI, aiming for enhanced performance and introducing more advanced, context-aware interactions. The new "Remarkable Alexa," set to launch as a paid … [Read more...] about Amazon’s Alexa Gets Smarter