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Future of Marketing Institute

FMI

The Future of Marketing Institute is the premier global forum on teaching, research, and outreach on future of marketing topics.

Phygital NFTs: The Amalgam of Digital & Physical Collectibles

February 19, 2023 By: FMI Staff

NFTs, or non-fungible tokens, have taken the world by storm, ushering in a new era of ownership and digital scarcity. They have gained popularity in recent years, allowing for the buying, selling, and trading of unique digital assets on blockchain networks, leading to … [Read more...] about Phygital NFTs: The Amalgam of Digital & Physical Collectibles

Ethical Marketing in the Metaverse

February 16, 2023 By: FMI Staff

We invite FMI followers to listen to the captivating "Ethics in Marketing" podcast, where host Mikhail Myzgin engages in a riveting conversation with AR/VR trailblazer, Dr. Louis Rosenberg. This podcast episode delves into the potential dangers of advertising in the … [Read more...] about Ethical Marketing in the Metaverse

Impact of ChatGPT on News Sources

February 12, 2023 By: FMI Staff

Google has announced that its new AI-powered chatbot, Bard, will become more widely available to the public in the coming weeks. The announcement comes just as Microsoft is expected to unveil a new version of its search engine, Bing, incorporating ChatGPT, a … [Read more...] about Impact of ChatGPT on News Sources

Steering your business into the Metaverse: A CEO’s guide to successfully navigating the metaverse.

February 4, 2023 By: FMI Staff

The metaverse, which is seen as the next iteration of the internet, has gained significant attention and investment in recent years. With an estimated market value of between $200 billion to $300 billion and potential growth to $4 trillion to $5 trillion by 2030, the … [Read more...] about Steering your business into the Metaverse: A CEO’s guide to successfully navigating the metaverse.

What To Expect for Web3 Businesses in 2023

January 30, 2023 By: FMI Staff

The adoption of Web3 models may not be as far away as you think. Web3 business models are expected to increasingly gain popularity in the coming year, providing vast possibilities for the way that businesses operate.  In this article, Lisa D. Jenkins  (editor at … [Read more...] about What To Expect for Web3 Businesses in 2023

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ARTICLE FEED: UPDATED DAILY

  • Embracing the Metaverse: How Brands are Navigating the Future of Marketing
    Published on: 2023-03-20
  • What you need to know about Instacart’s ChatGPT-powered ‘Ask Instacart’ feature
    Published on: 2023-03-19
  • Advertising Watchdog to Use AI to Check Influencers' Compliance
    Published on: 2023-03-19
  • How Brands’ Social Media Marketing Is Evolving
    Published on: 2023-03-19
  • ChatGPT Starts Changing Work, Non-Linear Career Paths And Dilbert Gets Shown The Door
    Published on: 2023-03-18
  • The Great Restructuring: How Generative AI Is Changing Creative And Media Agencies | AdExchanger
    Published on: 2023-03-18

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