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Future of Marketing Institute

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The Future of Marketing Institute is the premier global forum on teaching, research, and outreach on future of marketing topics.

AI Can Build Rooms From Text

October 22, 2026 By: FMI Staff

What if you could walk through your new living room before buying any of it? Adobe published a patent application this month for an AI system that turns a typed description into a 3D space you can walk around in. … [Read more...] about AI Can Build Rooms From Text

How AI Is Changing the Way We Shop on Social Media

October 21, 2026 By: FMI Staff

What if you could discover, research, and buy a product without ever leaving your social media feed?  … [Read more...] about How AI Is Changing the Way We Shop on Social Media

When AI Agents Call Businesses

October 19, 2026 By: FMI Staff

AI is picking up the phone 📞 What if your next call to a business was made by your AI agent? … [Read more...] about When AI Agents Call Businesses

From Brain Signals to Consumer Insights

October 16, 2026 By: FMI Staff

A woman wearing smart glasses analyzes a digital advertisement featuring beverage products, surrounded by AI-powered visualizations of consumer attention, interest, and message effectiveness. Text asks, “What if wearables could understand what consumers see and think?”

What if brands could read your mind? Researchers at the Weizmann Institute of Science have used AI to reconstruct images people were viewing by analyzing patterns of brain activity captured through high-resolution fMRI scans. … [Read more...] about From Brain Signals to Consumer Insights

Why Brands May Need Separate Marketing Strategies for Humans and AI

October 13, 2026 By: FMI Staff

What happens when brands have to persuade your AI, not just you? AI agents are becoming capable of comparing products, managing subscriptions, and even contacting companies on a consumer’s behalf. That raises an important question for marketers: in the future, … [Read more...] about Why Brands May Need Separate Marketing Strategies for Humans and AI

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ARTICLE FEED: UPDATED DAILY

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