It translates thought into action by detecting faint electric signals (sEMG) in your wrist before you even move. This isn’t sci-fi. You think click, and it does. For marketers, this flips the funnel. We’re moving from call-to-action to call-to-intention. 👉 What … [Read more...] about Meta’s New Wristband Reads Your Mind – Literally
Will Walmart’s New AI Super Agent Sparky Own Customer Service?
Walmart’s Sparky is a customer-facing assistant already live in the app. So what can Sparky do? • Offer product suggestions based on customer needs or context • Summarize product reviews to help customers decide faster • Reorder items, plan themed events (like a … [Read more...] about Will Walmart’s New AI Super Agent Sparky Own Customer Service?
Building Apps and Tools for the Future of Marketing
In the Winter of 2024, when we launched the world's first Future of Marketing course at the Schulich School of Business - York University, knowing how to prompt an LLM effectively was enough to show you were ahead of the curve. But today, even a sophisticated prompt … [Read more...] about Building Apps and Tools for the Future of Marketing
Gen Z Isn’t Searching The Way You Think
67% now use AI tools instead of traditional search, forcing marketers to rethink SEO from links to AI overviews. Are you ready to meet Gen Z where they search? Follow our LinkedIn post here to learn more. … [Read more...] about Gen Z Isn’t Searching The Way You Think
Perplexity Aims To Track Every User Interaction Across Its Browser
From what you search, what you buy, to where you usually travel in a day, Comet aims to build detailed consumer profiles for all users, in order to start selling hyper‑personalized ads. But here’s the twist-- this is 𝙤𝙣𝙡𝙮 𝙤𝙣𝙚 example in a growing trend of AI … [Read more...] about Perplexity Aims To Track Every User Interaction Across Its Browser