They say a picture's worth 1000 words. Does that mean an AI video is worth a whole novel? Recently, the Future of Marketing Institute has been exploring the use of text-to-video generation for marketing. It's no secret the field's exploding, and anyone can generate … [Read more...] about AI Video Rapid Takeoff: An Experiment from FMI
Audible’s AR Revolution
Audible's global AR campaign, the largest of its kind, aims to captivate over 60 million people by bringing storybooks to life. As part of their “There’s more to imagine when you listen” campaign, the initiative uses 4K all-weather cameras to transform screens into … [Read more...] about Audible’s AR Revolution
Pinterest’s Canvas AI: The Future of Visual Search?
Pinterest unveiled Canvas, a generative AI model designed to enhance existing images by transforming 2D product images into contextualized 3D renderings. 𝐇𝐞𝐫𝐞’𝐬 𝐰𝐡𝐚𝐭 𝐂𝐚𝐧𝐯𝐚𝐬 𝐛𝐫𝐢𝐧𝐠𝐬 𝐭𝐨 𝐭𝐡𝐞 𝐭𝐚𝐛𝐥𝐞: 𝐄𝐧𝐡𝐚𝐧𝐜𝐞𝐝 𝐕𝐢𝐬𝐮𝐚𝐥 𝐒𝐞𝐚𝐫𝐜𝐡: Canvas focuses on helping users see … [Read more...] about Pinterest’s Canvas AI: The Future of Visual Search?
The Future of Marketing Course
In January, we began teaching a new course on the Future of Marketing at the Schulich School of Business - York University. We believe it was the first university-level course on the subject ever offered. And we weren't sure what to expect. To be honest, it was a … [Read more...] about The Future of Marketing Course
The Future of Short Form Cooking Videos is Changing
𝐏𝐞𝐬𝐭𝐥𝐞: 𝐑𝐞𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐢𝐳𝐢𝐧𝐠 𝐑𝐞𝐚𝐥-𝐓𝐢𝐦𝐞 𝐂𝐨𝐨𝐤𝐢𝐧𝐠 𝐨𝐧 𝐓𝐢𝐤𝐓𝐨𝐤 𝐚𝐧𝐝 𝐑𝐞𝐞𝐥𝐬 🍽 Pestle is a recipe app and cooking assistant that allows users to save, organize, and customize recipes from the web and social media. It utilizes on-device machine learning to quickly process and … [Read more...] about The Future of Short Form Cooking Videos is Changing