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Future of Marketing Institute

FMI

The Future of Marketing Institute is the premier global forum on teaching, research, and outreach on future of marketing topics.

Introducing ChatGPT Agent – A Major Leap In AI Task Automation

July 18, 2025 By: FMI Staff

With its agentic capabilities, ChatGPT’s newest tool can now bridge the gap between research and execution, performing actions autonomously

With its agentic capabilities, ChatGPT’s newest tool can now bridge the gap between research and execution, performing actions autonomously. The AI agent can think, click, code, buy, book, and build slide decks, while adapting to inputs mid-task. Bringing together … [Read more...] about Introducing ChatGPT Agent – A Major Leap In AI Task Automation

Should Brands Charge AI Bots For Access?

July 17, 2025 By: FMI Staff

AI crawlers are quietly scanning your site.

AI crawlers are quietly scanning your site. Pulling product details, blog content, and even your brand voice to train the next generation of chatbots. Now, some publishers are fighting back with a new model: pay-per-crawl. For marketers, this shift poses a real … [Read more...] about Should Brands Charge AI Bots For Access?

Curious About The State Of AI In Marketing?

July 14, 2025 By: FMI Staff

The Search Engine Journal just released its first “State of AI in Marketing” report based on insights from 155 marketing leaders.

Here are 6 key findings from marketing leaders: The Search Engine Journal just released its first “State of AI in Marketing” report based on insights from 155 marketing leaders. 1. AI Is Already Embedded In Marketing Workflows Only 2.6% of marketers don’t use … [Read more...] about Curious About The State Of AI In Marketing?

We Browsed The Same. Did We Pay The Same?

July 11, 2025 By: FMI Staff

AI-driven surveillance pricing is taking dynamic pricing to the next level.

AI-driven surveillance pricing is taking dynamic pricing to the next level. Using your device, location, shopping habits, and even how long you hesitate on a product to serve you a personalized price. It’s already happening in hotels and airlines. But what happens … [Read more...] about We Browsed The Same. Did We Pay The Same?

Tianyu Xu Joins The FMI Advisory Board

July 9, 2025 By: FMI Staff

Tianyu Xu joins the FMI Advisory Board.

The Future of Marketing Institute is very pleased to announce that Tianyu Xu has joined the FMI Advisory Board. Tianyu is a respected AI educator in Singapore, with an audience of over 150,000 followers across social media.  His tutorials and AI showcases have … [Read more...] about Tianyu Xu Joins The FMI Advisory Board

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