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Future of Marketing Institute

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The Future of Marketing Institute is the premier global forum on teaching, research, and outreach on future of marketing topics.

Welcome to the ‘Whisperverse’.

January 22, 2025 By: FMI Staff

In 2025, we’ll start to see the first wave of autonomous AI agents in various marketing and customer service roles. But imagine what happens when you combine these always-on assistants with smart glasses and AR.

FMI Advisory Board member Louis Rosenberg believes this will be the beginning of the ‘whisperverse’, where a cute and friendly AI will be there to guide you 24/7.

But will they have your best interests at heart? Or will they become a source of brand manipulation? Where do you draw the ethical line?

You can take a read through the full article here.

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