Technology is once again taking marketing to the next level!
👯♀️ This time, through digital twins. Digital twin technology is used to create a virtual copy of real-world objects and processes.
🎯 When it comes to marketing, digital twins can help businesses minimize resource waste by optimizing campaigns before physical execution, shorten product development cycles, and get real-time data to refine strategies and ensure that marketing endeavours resonate with evolving customer preferences.
To learn more, take a look at some of these resources from McKinsey & Company:
👥 What is digital twin technology?
https://lnkd.in/gMwcGKNx
☁️ Flying high, flexing fast
https://lnkd.in/g4eZ-mYu
🤔 What can they do for your business?
https://lnkd.in/gCW44rS3
⭐ From one twin to the enterprise metaverse
https://lnkd.in/gbbsyRBp
🎯 The art of the possible in product development and beyond
https://lnkd.in/gGWM29z8
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