What if a small wearable device remembered every conversation you've had? Everything you say, from an offhand comment to a friend about needing new sneakers to your frustration at a slow checkout experience, would be recorded and preserved for all time. With the … [Read more...] about Wearable AI Memory: Marketers Never Forget
What Happens When The Consumer Is An AI Agent?
The consumer is changing. Soon, it might not be human. Now: A child sees a cereal ad and begs mom to buy it. Why? Influence. Ads are designed to speak to people. But what happens when the "consumer" is an AI agent? One that scans data, filters options, and makes … [Read more...] about What Happens When The Consumer Is An AI Agent?
Meet The Rise Of Synthetic Users
Soft robots are now capable of replicating how humans grip, chew, and interact with products, bringing remarkable precision to product testing. Unlike traditional surveys or interviews, these machines simulate real-world usage, helping brands evaluate design, … [Read more...] about Meet The Rise Of Synthetic Users
There’s No Hack To LinkedIn, But These 4 Tips Come Close
Christopher Penn and the Trust Insights team just released "The Unofficial LinkedIn Algorithm Guide for Marketers." Turns out, LinkedIn’s feed isn’t just one algorithm, but a network of 14 complex AI systems working together. Here are 4 tips to help marketers post … [Read more...] about There’s No Hack To LinkedIn, But These 4 Tips Come Close
It’s Not Just Who’s Watching The Ads, It’s How They Feel
Your Smart TV can now read the room by analyzing facial expressions, voice tone, and micro-reactions to show ads based on your mood. Bored? You’ll see a wild new experience. Energized? You’ll get a fitness push. With tools like LG’s Large Emotion Model, marketers can … [Read more...] about It’s Not Just Who’s Watching The Ads, It’s How They Feel