⭐️ Your favorite celebrity can now become an AI chatbot!
Meta recently announced its big plans for AI and virtual reality projects, and celebrity chatbots are one of them.
Aiming to entice younger audiences, Meta is beta testing 28 AI chatbots, each embodied with a personality based on celebrities like Paris Hilton, Snoop Dogg and Tom Brady.
These chatbots will also have their profiles on Facebook & Instagram, where users can message them based on their expertise. For example, you can message AI Max (played by chef Roy Choi) for cooking tips.
Personality-based AI chatbots can hold immense influence over users, especially their purchasing decisions. With beloved celebrity personalities at their disposal, brands have a huge potential to make customer experiences more fun and personalized.
✅ Credit: Rolling Stone
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