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Future of Marketing Institute

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TheĀ Future of Marketing Institute is the premier global forum on teaching, research, and outreach on future of marketing topics.

Iterable Releases New AI-Powered Marketing Tools

May 18, 2024 By: FMI Staff

AI generated graphic of workers at a table

šŸ’„Iterable Empowering Marketers to Dream Big

Iterable is changing marketing with AI-driven solutions and its focus on customer satisfaction.

šŸ˜’Spending too much time chasing data is a common issue among marketers, making accessing and using customer data for segmentation purposes very difficult.

šŸ¤”How is Iterable’s Journey Assist helping Marketers?

āž”ļø By empowering marketers with tools that streamline processes, drive efficiency, and unlock creativity, Its Smart Segmentation feature leads to more effective user targeting approaches and helps them make more accurate decisions.

āž”ļøIt provides marketers with users’ behavioural data and contextual information on how and where data is used, resulting in increased customer satisfaction.

You can take a read through the full articleĀ here.

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