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Google’s Bard Can Now Watch Videos for You

December 5, 2023 By: FMI Staff

🤖 Dread watching those long YouTube videos for just snippets of useful information? Google’s Bard AI can now watch those videos for you.

Google is working on integrating Bard with YouTube, which will allow AI to skim through videos, answer video-related questions and suggest similar content.

For instance, if you are watching a video on ‘How to create a balance sheet’, Bard AI can provide both answers to your questions and quizzes to test your understanding of the topic.

Although this technology aims to improve user engagement and browsing convenience, it could also serve as a platform for brands to subtly market their products.

For example, while watching a makeup tutorial, Bard can not only answer the questions about products displayed but might also suggest cheaper alternatives or products as per the viewer’s skin type.

Although this technology is new, it signals a move towards more sophisticated, AI-driven marketing strategies that cater to specific user interests and queries, potentially transforming how brands interact with their audience.

✅Credit: The Verge 

You can take a read through the full article here.

🚀 Explore our website while you’re here and dive into our extensive archives for insights on topics shaping the future of marketing.

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