Meta just launched the Ray-Ban Meta Display Glasses that feature a full-colour digital display and a wristband that lets you control the screen with subtle hand movements.
You can now check messages, preview photos, follow directions, and even translate conversations, all without pulling out your phone.
But what if brands could also appear in that view?
Imagine looking at a product and immediately seeing details, reviews, or a personalized offer. Or walking past a storefront and getting a reminder about something you left in your cart. It’s an opportunity for marketers to be part of their customers’ decision-making in real-time.
Here’s a first-hand review of what it feels like to wear the glasses: Read the article
Blink once if this is a world you’d like to see.