
The Velvet Sundown is gaining traction on Spotify with over 900,000 monthly listeners, but here’s the plot twist:
– No live shows.
– No interviews.
– No human creators
Their music, band image, and vibe? Likely all AI-generated. And it’s being surfaced by Spotify’s own AI algorithm.
Why it matters for brands: What if instead of buying media, brands became part of the media?
– Songs with subtle product mentions
– Music videos featuring AI-generated brand imagery
– Entire storylines with your product at the center, written, composed, and animated by AI
Are we ready for the future of entertainment marketing?